Happy National Aesthetician Day!
And a Happy National Aesthetician Month, as well! National Aesthetician Day was originally launched in 2016 by the skin care brand, Cosmedix, to recognize those dedicated a/estheticians everywhere who help us achieve healthy skin; who grant us the confidence to shine by making our complexions shine less; who give us the upper hand in the battle…
Detangling Rent & Fees Collection
Salon owners have a lot to think about when renting booths to hair stylists. What do you include, amenities and otherwise, in your booth rental fees? How do you recruit top talent that matches the culture of your salon, get referrals and implement online booking? Then, there’s the subject of bookkeeping. Thanks to Vagaro’s new Automatic Rent & Fees feature, collecting booth rent is no longer on…
Head of the Class: Expanding Classes in the Age of COVID
Many in the beauty, wellness and fitness industries managed not only to survive but thrive during the COVID-19 pandemic by offering a creative blend of classes onsite, virtually or through some combination of the two. If there’s a class you can think of, chances are…
4 Proven Ways to Boost Your Salon Client Retention Rate
Client retention in a hair salon can be a huge asset, especially in times when new client referrals are harder to get. Customer retention is actually more lucrative than finding new clients. Research data shows that it can cost up to five times more to…
Alexis On The Road: No Name Salon in Los Angeles
Alexis Madayag is traveling around the United States meeting Vagaro businesses and learning about the ways they support the unique needs of the individuals they serve. Alexis is deaf, and doesn’t let that get in her way of living life to the fullest. In this segment…
What Every Salon Owner Needs to Know About Insurance for House Calls
Like any other industry, salons need to make sure their businesses are protected against claims with the right kind of insurance. Even with a loyal customer base and a staff of stylists committed to professional service following all the rules – it’s life, and accidents can happen. An accident shouldn’t cost you your livelihood, and when you’re working outside of the salon, your risk increases because of variables you can’t control. If your state allows you to work in an open-air salon, mobile salon, or to make salon house calls – here’s what you need to know about protecting your business!
How to Build Client Trust In a COVID-19 World
Since the beginning of the pandemic, beauty professionals and their customers have learned to adapt swiftly in an ever-changing world. It’s transformed not just how beauty businesses operate, but how customers engage with those businesses. Despite new safety measures, many salons and spas are discovering that the greatest obstacle they face is customer anxiety. Once you’ve adapted your workflow for the COVID world – how do you build customer trust?
Behind the Scenes of Your Offsite Salon – Tips for Owners
Making salon house calls sounds simple, but there’s a lot of work that goes on behind the scenes for the business owner. Keeping house calls and offsite services profitable depends on a combination of business expertise and scheduling savvy. Here’s our list of tips of how to make it happen!
Hair Stylist, Jessica LaSalle, Goes in Depth About Vagaro’s COVID-Clean Features
In this personal interview, we’re talking to hair stylist Jessica LaSalle, a studio suite owner in Loveland, CO. She shares how Vagaro’s COVID-Clean features helps streamline the check-in and checkout processes, and offers a safer way of doing business during the COVID-19 pandemic.
Waxologie’s Michelle Shoemaker Talks About Vagaro’s COVID-Clean Features
In this personal interview, we’re talking to Michelle Shoemaker, owner of Waxologie LLC in Raleigh NC. She shares how Vagaro’s COVID-19 Ready features played a central role in establishing protocols and practices to keep her clients safe when reopening her business after ten weeks of closure due to the COVID-19 pandemic.
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